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Integrations

Setting up Meta Conversions API (CAPI)

Last updated: July 18, 2026
Meta Conversions API (CAPI) allows MrCAPI to bypass pixel browser blockers and upload deep-funnel conversion signals directly to Facebook. ### 1. Generating a Meta System Token Log in to your **Facebook Business Manager**: - Navigate to **Events Manager > Data Sources**. - Choose your Target Pixel and click **Settings**. - Scroll to Conversions API and click **Generate Access Token**. ### 2. Inputting Token in MrCAPI Inside your MrCAPI dashboard: - Go to **Settings > Integrations**. - Paste your access token and Pixel ID in the Meta Ad Platform integration card. - Test the connection. ### 3. Mapping Milestones MrCAPI automatically sends events when: - A lead status changes to **QUALIFIED** (triggers Lead event). - A lead status changes to **SITE_VISIT_SCHEDULED** or when a meeting is booked (triggers Schedule event). - A lead status changes to **WON** (triggers Purchase event).

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